These are my notes and thoughts on AI, systems, and ways of workingalongside digital marketing, martech, and content creation. Some are long-form, some are shorter observations, but all of them are focused on what actually holds up in practice, rather than what's new or trending. Less noise, more signal.
Browse by topic below.
Adding custom code or scripts directly to a parent theme’s might seem like a quick fix, but those changes are lost as soon as the theme updates. The safer solution is to use a child theme. In this post, I’ll explain why that matters and how to create a child theme in just a few minutes.
September 8, 2025
With the right tools, you can go from idea to published in a weekend. And the best part? Your blog can grow into a business asset that works for you around the clock — building trust, growing your audience, and even generating revenue.
September 3, 2025
In this review, I’ll share my perspective as a techy who’s used multiple hosting platforms — and why I think SiteGround strikes the right balance of ease, reliability, and value for beginners.
September 3, 2025
This guide will walk you through the simple process of creating a WordPress website using the powerful combination of WordPress and SiteGround. Learn how to choose a hosting plan, install WordPress, select a theme, add plugins, customize your website, and launch your online presence with confidence.
January 21, 2025